Believe Music Publishing has launched with ambitions to tap into global growth in the sector.
The launch follows Believe’s acquisition of Sentric in 2023.
“Powered by leading proprietary technology, data and digital excellence, Believe Music Publishing’s unique global collection infrastructure benefits from historical partnerships with collection societies and is driven by a fair and transparent approach,” said a statement.
It operates with a global footprint of 160 publishing experts and dedicated teams across multiple fields, including creative, sync and revenue optimisation.
Believe is creating synergies and integration across recording and publishing, allowing teams to leverage a combined set of data to expand opportunities for both artists and rights-holders.
Sentric will continue to offer administration solutions for self-published songwriters, while TuneCore will keep providing its clients with a publishing administration service.
Believe has named Chris Meehan as Believe’s CEO of Publishing, with the mission of building the company’s global publishing foundations. Meehan joined Believe after its acquisition of Sentric, which he founded in 2006.
Denis Ladegaillerie, founder & CEO, Believe, said: “The launch of Believe Music Publishing consolidates Believe’s position as an integrated global music company. With digital now being the biggest driver of collections for creators, and the publishing market exceeding €4 billion after a decade of double-digit growth, we are uniquely positioned to lead the evolving publishing market, where growth continues to be increasingly driven by digital, with a publishing arm that now matches and complements our leadership in recording.
“I am confident that Chris and the outstanding team he is building will successfully drive our innovative digital-first offering, putting our global and comprehensive approach at the service of artists, labels and publishers at each stage of their careers.”
The launch of Believe Music Publishing consolidates Believe’s position as an integrated global music company
Denis Ladegaillerie
Chris Meehan, CEO of publishing, Believe, added: "It has been an incredible journey and honour to build the foundations and see the first exceptional results of Believe’s publishing business, since its acquisition of Sentric. I am convinced that our unique model, expert teams, innovative approach with our CMO and DSP partners, as well as our industry leading technology will lead Believe to consolidate its position as a key global publishing player in the years to come."
Executives have been appointed to lead Believe’s publishing business in key selected markets:
– Ismaël Kané, who previously led BlueSky’s publishing in France, has been appointed as head of publishing, France for Believe. He has already signed leading French rapper R2.
– Alexandra Ziem, previously director of creative at Sony Music Publishing in Germany, has been appointed as head of publishing for Believe in Germany. She has signed Ben Zucker, one of Germany’s top schlager artists, as well as DJ and producer Holy Priest.
– Sunil Gursahani, who previously contributed to publishing and licensing initiatives at Tips Music, has been made head of Believe Music Publishing in India and South Asia. He has signed leading Punjabi singer-songwriter Garry Sandhu.
– Chris Dampier, previously director of Film, TV and Visual Media at BMI and VP of TuneCore Publishing, is now head of publishing for North America. He has signed acts such as LA alt-pop duo Voilà.
– Based in Thailand, Monthira Tunthagadh has overseen international publishing management at GMM Grammy and will now support publishing activities for Believe as A&R manager across Southeast Asia. In this role, she has already signed Thai hip-hop artist Youngohm.
Believe’s publishing model builds on Sentric’s existing catalogue and partnerships, including with Cooking Vinyl Publishing, Source Audio and Rough Trade Publishing, as well as new signings such as Global Records and Shogun. Believe also provides songwriters with opportunities through creative partnerships and support with companies such as Tileyard Publishing in the UK.
The roster now includes leading songwriters across multiple genres, including Djo, Eli & Fur, Don Broco, Enter Shikari, Monobloc, The Lottery Winners, Ms Banks, Sammy Virji and La Fleur.
These artists join Sentric’s roster of songwriters, who have contributed to catalogues from The B52’s, Kygo, MNEK, Sylvester, Megan Thee Stallion, Sigala, Fred Again.. and more.
IMAGE: Believe’s music publishing roster includes Enter Shikari, Djo, Alt Blk Era, Holy Priest, Garry Sandhu, Sammy Virji, July Jones, R2, Monobloc, Sam Brown, Avelino, Voilà, Youngohm.
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