World-renowned pianist Lang Lang is partnering with TikTok LIVE on a global campaign celebrating classical music culture.
The Lang Lang LIVE: Beyond The Keys campaign will also spotlight creator participation, ...
TikTok is to stream Lewis Capaldi’s sold-out headline show from the O2 Arena in London on TikTok LIVE on Thursday (September 18).
Capaldi is playing three nights at the venue ...
TikTok has partnered with Ed Sheeran to host an exclusive LIVE streaming performance.
The set will be filmed in front of an audience of his superfans in New York City ...
How will the big artists of tomorrow be discovered? Well, TikTok is doubling down on its belief that it will be their own platform with what they're proudly proclaiming to ...
TikTok In The Mix, the first live global concert on TikTok, pulled in more than 33.5 million viewers.
The figure includes unique live viewers for the original broadcast as ...
TikTok is launching a new live global music event.
In The Mix is billed as a “first-of-its-kind live global music event, bringing to life the music, trends and experiences that ...
TikTok has become the official content partner of electronic music festival Tomorrowland.
The partnership will include TikTok LIVE broadcasts of headline performances from the main stage, as well as ...
The Since ’93/RCA executives behind the triumphant Artist Marketing Campaign at the Music Week Awards 2023 have spoken about the strategy that helped make Cat Burns a breakthrough star.
The ...
I hosted a panel recently looking at the pros and cons of building a live career after success on TikTok. Increasingly, we’re seeing TikTok stars launched onto the stage, sometimes ...
