John Langford to lead AEG venue expansion strategy in Asia-Pacific - a 'priority growth market'

John Langford to lead AEG venue expansion strategy in Asia-Pacific - a 'priority growth market'

AEG International has appointed John Langford to the role of president, APAC, effective April 1, 2026.

“Langford will lead the development and execution of AEG’s Asia-Pacific expansion strategy across venues and real estate, reflecting the company’s continued investment in the region as a priority growth market,” said a statement.

He will assume responsibility for the overall business performance of AEG’s current and future portfolio of venues across the region, working with local leadership teams and joint venture partners to deliver the company’s strategic plans.

AEG said the Asia-Pacific region represents a major opportunity with an “expanding footprint across key markets and a robust pipeline of development projects”. 

The expanded footprint across the region includes Mercedes-Benz Arena in Shanghai, the recently opened IG Arena in Nagoya and UOB Live Arena in Bangkok, along with major developments in Osaka and a second arena in Bangkok.

Langford has more than 30 years of experience in live entertainment and venue management. He currently serves as AEG International’s executive vice president for venues, where his leadership has driven record-breaking performance across the company’s European venue portfolio.

“Asia-Pacific is a dynamic and strategically important market for AEG, with significant long-term potential,” said Alex Hill, president & CEO, AEG International. “John’s track record of delivering sustained performance, driving operational excellence and leading high-performing teams makes him the ideal leader to drive our ambitions in the region. I am excited to see his expertise applied across our expanding Asia portfolio.”

John’s track record of delivering sustained performance, driving operational excellence and leading high-performing teams makes him the ideal leader to drive our ambitions in the region

Alex Hill

John Langford added: “Over the past decade at AEG, I’ve had the privilege of working across an extraordinary breadth of roles – from leading the world’s busiest arena to overseeing operations across multiple international markets. That experience has given me a deep appreciation for the power of live entertainment to bring communities together and deliver meaningful impact.

“I have long admired Asia for its energy, cultural diversity and dynamic live music landscape. I’m excited to relocate and immerse myself more fully in the market, working alongside our talented teams and partners to build on the strong foundations already in place. There is tremendous opportunity ahead, and I look forward to helping to accelerate AEG’s expansion and further establish Asia-Pacific as a leading market for live music and world-class venues.”

Langford will relocate to Singapore in September 2026.

 

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