Alejandro Duque has been named president of ADA, the independent distribution and label services arm of Warner Music Group.
The promotion will expand on his existing responsibilities as president of Warner Music Latin America. Duque will continue to be based in Miami and report to WMG CEO Robert Kyncl.
It follows the news yesterday of the departure of ADA president Cat Kreidich after four years.
Duque has served as President of Warner Music Latin America since 2021. In this role, he has championed breakthrough artists such as Blessd, Danny Ocean, Elena Rose, Myke Towers, Natanael Cano, Ovy On The Drums, Tiago PZK, Tokischa, Yami Safdie and Yandel.
“He has cultivated a fresh, forward-thinking approach, creating a blueprint for how to champion artists at all stages of their careers,” said a statement. “A key driver of his success has been his ability to bring WMG closer to the independent community and spearhead the growth of its distribution business in the region.”
He has a proven track record of supporting the indie community
Robert Kyncl
Robert Kyncl said: “Alejandro’s leadership will help us differentiate ADA… providing independent labels and artists with opportunities at a speed and scale they won’t find anywhere else. He has a proven track record of supporting the indie community, as well as a deep understanding of WMG’s reach and resources as catalysts for global superstardom. This combination is going to bring down barriers for ADA’s clients, plugging them more directly into our infrastructure, and empowering them to build their businesses.”
Alejandro Duque said: “Across the globe, there are dynamic, culture-shifting artists with a wide variety of needs to propel their careers forward. We’re committed to growing our distribution business and enhancing the ADA brand, through a combination of excellent service, flexible deal-making and tech innovation.
“We’ve done this successfully in Latin America, and now we’re taking that holistic approach to the entire business by integrating our independent distribution strategy even more tightly with our teams in the US and around the world.”
Duque has more than 20 years of experience in the music industry, starting his career at Universal Music Colombia and rising to become managing director of Universal Music Latino, Machete and Capitol Latin, before moving to WMG.
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