Spotify has revealed a 12% year-on-year rise in premium subscribers to 276 million as part of its Q2 2025 financial report.
The streaming platform also saw its monthly active users (MAU) jump 11% to 696 million, while total revenue was €4.2 billion, up 10% compared with the same period last year.
In the first half of 2025, the firm's subscriber net additions grew more than 30% compared to the first half of 2024.
“People come to Spotify and they stay on Spotify," said Spotify founder and CEO Daniel Ek. "By constantly evolving, we create more and more value for the almost 700 million people using our platform. This value not only benefits users but it’s attracting more people to streaming and as a result, it’s also boosted the industries of music, podcasts, and audiobooks.”
Ek announced back in May that Spotify has reached 100m paying subscribers across Europe, including the UK.
Nevertheless, the company – which posted profits of €225 million in the previous quarter and €274m in Q2 2024 – reported an €86m loss for the three-month period up to June 30, 2025, with finance costs of €447m and a net finance cost of €358m. Income tax expenses were €134m.
This quarter also marked a huge milestone for us as we hit over 100 million subscribers in Europe
Daniel Ek
"Overall, it was a solid quarter, especially when you look at our strong user growth across both subs and MAU," said Ek during today's earnings call. "In fact, looking at the first half of 2025, subs net adds grew more than 30% versus the first half of '24.
"This quarter also marked a huge milestone for us as we hit over 100 million subscribers in Europe, our largest region, and it was our second highest Q2 for MAU net additions. User engagement also continues to strengthen and this clearly demonstrates that the enhancements we made to both expand our content and improve our product are having the intended impact on our business."
Advertising-supported revenue declined 1% Y-O-Y from €456m to €453m, but was up 8% on the previous quarter's €419m.
"As I look at our progress, the one area that hasn't yet bettered expectations is our Ads business," said Ek. "We've simply been moving too slowly and it's taken longer than expected to see the improvements we initiated to take hold. It's really an execution challenge, not a problem with the strategy.
"And while I'm happy with where we are today, I remain confident in the ambitions we laid out for this business, and we're working quickly to ensure we're on the right path."
At the end of Q2, Spotify had 7,309 full-time employees globally.
